For a long season, churches focused on relevancy. They wanted to look cooler, sleeker, hipper, and funner than the options that the world had to offer. Take this world and give me Jesus…the cool one with gel in his hair, a tat on his left arm, and when he speaks, LED lights shine through the thick fog that billows around his feet. The one that speaks in catchy phrases, never offends anyone, and focuses on being slick rather than worshiping the King.

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image credit: Flickr user http://www.flickr.com/photos/friulivenezia/

I wonder if that trend is over.

I hope that trend is over.

Not that there’s anything wrong with being slick. Or using LED lights (we use them at Grace). Or having gel in your hair. Please, Lord Jesus, tell me there’s nothing wrong with gel in my hair.

The problem isn’t those things at all. In fact, the Church should be the most creative, mind-and-heart-stretching gathering on the planet. The problem is when make our aim and end-goal “relevancy.” The problem is when those things become our crutch, and substitute for what my generation is really looking for.

If you aim for relevancy, you’ll be frustrated every time. As soon as you find the coolest lights, you’ll realize that the touring Broadway company that comes through town just smoked you. As soon as you shoot the best video, you’ll realize that Hollywood just released a blockbuster with a budget of $250 million. As soon as you print off the best-looking bulletins that the church world has ever seen, you’ll realize that the start-up A/C company down the road sent out 15,000 mailers that make your bulletin look like the preschoolers colored it.

Maybe relevancy shouldn’t be our goal. Maybe we shouldn’t rely on the “cool” and “wow” factor to draw my generation in. (and I’m thrilled that my church doesn’t rely on these things to be the hook)

My generation wants counter-cultural. Not relevancy.

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The Gospel is relevant. It always has been. And as long as there is pain, frustration, disappointments, failed expectations, failed families, abuse, neglect, and a desire for a more beautiful reality, the Gospel will continue to be. But it’ll never be relevant because of the lights, sounds, and hipster tight jeans.

If we want to reach my generation, counter-cultural should be our aim. Not anti-culture. Not oblivious-to-culture. Not naive-to-culture. And not enmeshed with the culture. Jesus seemed to do this pretty well, living in culture among us (John 1:14), but he stood out because of his love and radical grace.

Lights, videos, and billowing fog are great. But don’t forget the weightier matters: justice, mercy, and faith (Matthew 23:23). That’s what’s going to hook my generation.

Therefore, I urge you, brothers and sisters, in view of God’s mercy, to offer your bodies as a living sacrifice, holy and pleasing to God—this is your true and proper worship. Do not conform to the pattern of this world, but be transformed by the renewing of your mind. Then you will be able to test and approve what God’s will is —his good, pleasing and perfect will. – Romans 12:2